Beginnings of Jugendstil
Munich and Hermann Obrist
Swiss-born artist Hermann Obrist launched Jugendstil in the mid-1890s in Munich, and the city soon became the early center of the movement that included August Endell, Bruno Paul, Bernhard Pankok, and Otto Eckmann. Growing up in Switzerland, Obrist first studied botany and history, but after several trips in 1886 through the countryside, he experienced a number of visions of "a strange, unknown city with towers and temple-like buildings...translucent and...perpetually in motion, disappearing and then reappearing." In his autobiography A Happy Life: A Biography of the Artist, Naturalist and Independent Spirit" (c. 1900), he wrote of his experiences in the third person, saying, "Nothing he saw was in any way reminiscent of the many styles he would later encounter on his travels. Making a clearer than ever mental note of what he had just seen, he hurriedly drew sketches which he still feasts on to this day; and a voice inside him called out to him for the first time and said: Leave your studies; go forth and picture this." As a result of his vision, he turned to sculpture and the applied arts in 1887. His early ceramics and furniture won awards at the 1889 Paris Exposition, and in the early 1890s following the sale of a model for a fountain, he moved to Florence, where he opened an embroidery and tapestry workshop with Berthe Ruchet, which he relocated to Munich in 1895.
Obrist exhibited 35 wall-sized tapestries at a 1896 exhibition, where his tapestry Cyclamen (1892-94) had an electric effect; at the time, the work was described as a "raging movement [that] seemed to us to reflect the abrupt, violent twists of the cord when lashing a whip." Art critic Andrew Hickling notes that with this piece, Obrist was proclaimed "the inventor of the 'whiplash'; a sinuous flourish of hairpin curves inspired by cyclamen stems," a pattern that would become synonymous with fin-de siècle design.
Obrist's work was informed by his naturalistic knowledge of organic processes and movements as well as his interest in the latest science. His unpublished notes include a list titled "Ecstatic Vortex" that partially reads: "Water vortex in the washbasin, bat spiral, crater vortex machineatonic, sculpted cigarette smoke, Rococo chapel volute torrent, Zermatt, vortex around cliffs." Here one can see references to his interest in the latest scientific experiments in fluid and aerodynamics. His ideas, expressed in a series of lectures, formed the basis of the new movement, and his teachings had a wide impact. He cofounded the Debschitz School, a private art school, in Munich in 1902, which was described by historian Beate Ziegert as having a profound influence on German culture with its "vision of interaction between art, design and manufacture that anticipated the German Bauhaus."
August Endell moved to Munich in 1892 where he intended to be a scholar, studying psychology, philosophy, German art, and literature, until he met Obrist, an encounter that turned him toward art. The two men became close friends and colleagues, as Endell wrote, "The starting point for my work was the embroideries of Hermann Obrist, in which I got to know for the first time free organically discovered, not externally composed, forms. At first I studied purely as a psychologist and aesthetic theorist until I was gradually convinced that it must be possible to achieve strong and living effects in architecture and applied art exclusively through freely invented forms." Endell's first commission made him famous. The Atelier Elvira (1897-1898) was a Munich photography studio, the first company founded in Germany by women, owned by the feminist photographer Sophia Goudstikker and the actress Anita Augspurg. His design, which he called "Octopus Rococo" played a significant role in Jugendstil's evolution toward abstract pattern, though it also provoked criticism, as the official licensing the design called it a "a mockery of drawing art."
Becoming a co-editor of the arts and literary magazine Pan in 1899, Endell published several essays that also had a significant impact on the movement. In his "Um die Schönheit" ("On Beauty"), he advocated for biomorphic abstraction, stating that artists should be able to freely invent forms, separate from the claims of nature and the confines of the art gallery, writing, "We are on the threshold of not only the new style, but also the development of a completely new art. The art of applying forms of nothing insignificant, not representing anything, and not resembling anything." These ideas influenced not only Jugendstil artists but Expressionists, including Lovis Corinth, Franz Stuck, and Ernst Kirchner. Endell also was an innovative leader of the Kunstgewerbeschule (School of Applied Arts) that established vocational arts schools throughout Germany. Primarily interested in creating Raumbewegung ("space movement"), his ideas informed the concept of Raumkunst, or "room art," practiced by many Jugendstil artists, and his book, The Beauty of the Metropolis (1908) informed urban architecture, design, and planning.
A dominant trend in Art Nouveau that Jugendstil adopted was raumkunst or "room art," in which all the elements of a room, from lighting fixtures to wallpaper to furniture and decorative objects, were intended to transform the interior into a spatial art with a singular style. Endell's concept of lt;i>Raumbewegung informed Jugendstil design, as he wrote, "It is the life of space (Raum) that gives...such a strong and meaningful basis to form and color...It is customary to understand under the term architecture the elements of a building, the facades, the columns, and the ornaments. And yet all of this is only secondary. What is in fact most powerful is not form, but rather its reversal, the emptiness that spreads out rhythmically between walls, that is defined by them, but whose liveliness is more important than the walls themselves."
As a result, Jugendstil designs tended toward a spare rigor, as they also innovatively embraced modern production methods to the degree that, simplifying their designs, they began to use standardized components. Commissioned by J. Mayer & Company, a piano manufacturer, Richard Riemerschmid created his Music Room for the 1899 Dresden German Art Exhibition, and it was so popular that his furniture went immediately into production. He subsequently created a furniture line that produced components that would be manufactured and then assembled. Bruno Paul's Hunting Room, Bernhard Pankok's Smoking Room, and Riemerschmid's Room for an Art Lover were wildly successful interiors at the 1900 Paris Exposition Universelle, and many of the items made were commercially produced and copied, resulting in some of the first commercial "knock-offs."
A number of magazines, including Simplicissimus, Pan, Dekorative Kunst (Decorative Art) and Deutsche Kunst und Dekoration (German Art and Decoration) popularized Jugendstil. One of the journals Die Jugend, meaning "the young," founded by the writer G, Hirth in Munich in 1896, lent its name to the movement. Produced in cities across Germany - Otto Julius Bierbaum and Julius Meier-Graefe founded Pan in Berlin in 1895 and Alexander Koch founded German Art and Decoration in Darmstadt in 1897 - these magazines included illustrations, graphic design, typography by leading artists, and promoted new designs and concepts in both the fine and applied arts. These publications also informed and shaped the movement, as it took up Die Jugend's distinctive typography and was influenced by the Belgian designer Henry Van de Velde, Raumkunst ("room art"), and Gesamtkunstwerk (total work of art).
United Workshops for Art in Craft 1897
Led by Franz August Otto Krueger and including Obrist, Richard Riemerschmid, Bruno Paul, and Peter Behrens, the Vereinigte Werkstatten fur Kunst und Handwerk (United Workshops for Art in Craft) was established in Munich 1897. The workshop was launched as part of a campaign to advocate for the inclusion of the applied arts in a Munich exhibition that year. Creating a community of craftsmen producing artistically inspired objects, the workshop was also based upon the concept that by having access to technical expertise, artists' designs could be commercially produced. Exhibiting at the 1899 German Art Exhibition and the 1900 Paris Exposition Universelle, the workshop became a commercially successful enterprise, influencing the development of similar organizations throughout Germany.
Darmstadt Artists Colony 1899
As workshops sprung up in most German cities, Darmstadt quickly became the leading center of Jugendstil, when the city's ruler, Grand Duke Ernst Ludwig of Hesse, established the Darmstadt Artists' Colony, a utopian community, in 1899. A patron of the British Arts and Crafts style, the Duke was influenced by Alexander Koch, an ardent proponent for the unification of all the arts and the restrained functional style of the Glasgow School, whose magazine German Art and Decoration, based in Darmstadt was already widely influential.
The Duke invited first the Austrian architect Joseph Maria Olbrich and then Peter Behrens to design for the art colony. Olbrich was internationally famous, as a cofounder of the Vienna Secession in 1897 and for his Secession Building (1897-98), built as the movement's exhibition space and widely hailed as the movement's iconic landmark. He became the architectural designer of the art colony, building artists' residences, workers' housing, and community buildings, including the Wedding Tower (1907-08). Behrens was known as a leading designer of the United Workshops and a leading illustrator for Pan and other magazines, when he was invited to Darmstadt. At the art colony, he turned to architecture, as his first project was designing his own house, a turning point in his career toward a more modern style. Creating every detail of the house, from furnishings to linens and tableware, he created a model of Gesamtkunstwerk, or a "total work of art." The design of his porcelain plates echoed the dining room ceiling's pattern, and the front door's design echoed the style of the entire house. In 1901, Behrens and Olbrich curated the colony's public opening, titled "A Document of German Art," celebrating the community as a total work of art.
The term Gesamtkunstwerk can be variously translated as a "total work of art," "universal artwork," or "ideal work of art," and refers to combining all art forms into a whole. While the Art Nouveau movement in general adopted the concept, it was essentially a German Romantic concept, developed by the German philosophers Phillip Otto Runge and Friedrich Schlegel and the musician Richard Wagner. Schlegel's ideas emphasized subjective creativity, "making all things possible to the imagination," and Runge a deeply spiritual man interested in mysticism, felt that art should express the universal harmony inherent in nature and humanity. The German philosopher K.F.E. Trahndorff, in a 1827 essay, first used the term Gesamtkunswerk, and Wagner adopted it in 1849 to describe his musical theory and practice. This concept of artistic synthesis had a profound influence on the Jugendstil artists, who embodied the principle in their raumkunst interiors, the formation of many workshops, and the utopian community of the Darmstadt Art Colony.
Deutscher Werkbund 1907
In 1907 Olbrich, Behrens, Riemerschmid, Paul, and other Jugendstil artists reunited to found the Deutscher Werkbund, the German Association of Craftsmen, composed of twelve businesses and twelve architects, in Munich. The formation of the association was spurred by the controversy surrounding the architect and scholar Adam Gottlieb Hermann Muthesius. While serving as a cultural attaché to England for six years Muthesius studied Arts and Crafts residences and wrote his Das englische Haus (The English House) (1904-05) a three-volume study that was very influential; he advocated for the Arts and Crafts movement's emphasis on function and restraint as an alternative to the German preoccupation with ornamentation. In 1907, Muthesius gave a speech criticizing the imitative productions of out-dated designs preferred by German industries, and in the ensuing controversy, the Deutscher Werkbund was created to combine "all efforts towards high quality in industrial work."
Jugendstil: Concepts, Styles, and Trends
Drawing upon the Northern European tradition of print making while employing a new style, many Jugendstil artists created illustrations for magazines, posters, and brochures. Reflecting their desire to combine all the arts, they often developed their own typography and an individualistic graphic design for their images. The leading illustrator Otto Eckmann was known for his images in Pan and Die Jugend, his book cover designs for noted German publishers, and for his logos for the publishing house S. Fischer Verlag and the magazine Die Woche. His typography, including the Eckmann font (1900) and Fette Eckmann (1902), are still the most commonly used Art Nouveau fonts to this day.
The leading Jugendstil magazines took different approaches. Simplicissimus was known for its satirical approach to social and cultural issues, and Bruno Paul's distinctive images, presenting his subjects as caricatures, often in exaggerated poses, depicted with undulating contours and lines, often appeared in the magazine. His style captured the pretension, inner emptiness, and grotesqueries of society and prefigured the works of Viennese artist Egon Schiele.
Behrens designed his own images and type and included even the margins of an image as part of the unified effect. His style was famously innovative, as he simplified his designs in line and geometric forms, as seen in his poster for the 1901 public opening of the Darmstadt Artists' Colony, an evolution toward modernism that continued as he became a leader of the Werkbund.
While known for its increasingly spare use of decorative elements and its reliance on color, as seen in Endell's polychrome tiles, as well as stylized line and geometrical elements, Jugendstil architects drew upon different influences. Obrist was influenced by Gothic art and architecture, which he saw as arising from an organic inspiration, while Behren's House (1901) at Darmstadt, as art historians Kenneth Frampton and Yukio Futagawa write, "was unusual, particularly for its combination of features drawn from the English Arts and Crafts movement...with elements such as the high-pitched roof drawn from the German vernacular." Jugendstil architecture was secular, employed for private residences, including country villas, and community spaces, and it often evoked German tradition and culture, expressed in its geometric solidity and pitched triangular roofs.
The Darmstadt Artists' Colony is among the most noted examples of Jugendstil architecture, containing over a dozen residences designed by Olbrich. Another community example of late Jugendstil is Hellerau near Dresden. The businessman Karl Schmidt-Hellerau founded the community in 1909 and invited a number of architects, including Riemerschmid, Muthesius, Wilhelm Kreis, and Bruno Paul, to design what became the first garden city in Germany. The concept of garden cities was pioneered in 1898 by Ebenezer Howard in Britain and involved urban planning or self-contained communities, including green belts, and areas for commerce and industry, agriculture, and residences. In the German version, the arts and crafts factory or workshop was a central element of the Jugendstil garden city, as seen in Hellerau where Riemerschmid played a leading role in designing the plans for the city, the Deutsche Werkstatten factory for craft furniture, and residences.
While a few examples of Art Nouveau funerary architecture exist, most notably in France at the École de Nancy, Obrist's work, beginning in the early 1900s, designing tombs in Munich and the surrounding towns, pioneered a new approach. Using concrete, plaster, and plasticine in a biomorphic style, his structures blurred the boundaries between funerary architecture and sculpture. Overlooked at the time, these structures have received critical interest following contemporary retrospectives of his work.
Household furnishings, including tapestries, carpets, furniture, linens, and tableware were a noted feature of Jugendstil design, as artists designed every item of an interior to create a single stylistic effect, geared to the room's purpose. Obrist designed a carpet for his Munich studio, while Riemerschmid, unable to find the items he wanted for his new residence following his marriage created all the objects that he had in mind. Jugendstil design was employed not only in residential and professional interiors but also in the luxury cabins of ocean liners, as Riemerschmid, Olbrich, and Bruno Paul designed thirty cabins, with all their accompanying items, for the SS Kronprinzessin Cecilie, launched in 1906.
Artists drew upon a variety of influences; Eckmann's brightly colored tapestries combined a medieval German tapestry style with the narrow vertical format, flat backgrounds, and defined contours found in Japanese scroll paintings. Riemerschmid was primarily influenced by the Arts and Crafts movement, his aim being, as art historian Johannes Just wrote, "objective clarity and purpose, solid craftsmanship and the use of simple, inexpensive materials."
Working with modern production methods became part of the Jugendstil aesthetic, leading to an emphasis on geometric shapes and simple lines. Riemerschmid was a leader in the movement, as he worked with the Deutsche Werkstätten to develop mass produced items to outfit a complete house. His tableware, known as Blaue Rispe and produced by Meissen, a noted porcelain manufacturer in Dresden, used a pattern of three concentric circles with blue dots separated by thin floral lines around a white center.
Noted furniture designers included Olbrich, Behrens, Endell, Riemerschmid, and Bruno Paul, among others. Jugendstil drew upon the German tradition of wood working by emphasizing the color and grain of the material itself while contrasting horizontal and vertical lines with curvilinear sections to create an effect of functional elegance. Olbrich's designs included ceramics, musical instruments, and furniture and his interiors were awarded the highest prize as the St. Louis World's Fair where the St. Louis Post-Dispatch wrote, his pavilion "is already indicated as one of the things at the World's Fair which will leave a permanent mark upon American life."
Known primarily for his furniture, following the acclaim for his Hunters Room at the 1900 Paris International Exhibition, Paul was widely commissioned to design for not only residences and organizations but also the Munich army barracks and Berlin streetcars. The evolution of his style reflected the evolution of Jugendstil itself, as his curvilinear approach became increasingly geometric. In 1908, he invented his Typenmöbel, a line of furnishings that were produced as components that could be assembled in a variety of arrangements, an early example of modular furniture. Riemerschmid, Behrens, and other designers similarly evolved toward a modern style, employing mass production. When he was hired as an artistic consultant for the AEG Turbine Factory, Behrens pioneered industrial designs that are seen as the foundations of modern design.
Later Developments - After Jugendstil
Jugendstil began to decline in popularity after 1905 as the Werkbund designers emphasized modern production and simplified design, though the movement's curvilinear lines and trend toward biomorphic abstraction continued in the works of Obrist and others. The noted Belgian architect Henry van de Velde, who had moved to Germany in 1900 as his avant-garde work found a more favorable climate there, became a leading member of the Werkbund. By 1914, a split had developed between van de Velde and Muthesius, as van de Velde emphasized individual expression and Muthesius emphasized standard design for mass production. The ideas of Muthesius won out, and the organization adopted his philosophy that same year. Nonetheless, the Werkbund commissioned van de Velde to design a theatre for their 1914 Cologne Exhibition. The exhibition was closed by the outbreak of World War I, effectively ending Jugendstil.
Jugendstil's many workshops and organizations, embracing collaboration between all the arts and mass production, became its defining legacy, marking the transition to modernism and providing foundational principles for the subsequent Bauhaus design school. A turning point occurred in 1907 when Behrens was hired as the artistic consultant for the AEG turbine factory. He became the first industrial designer, as he designed the factory itself, its corporate identity including its logo and typography, and a number of industrial products like electric tea kettles and clocks that were mass produced. His building influenced the architectural designs of the Bauhaus, and the leading architects of the modern era - Mies van der Rohe, Le Corbusier, Walter Gropius, and Adolf Meyer - were his students from 1907 to 1912; these men would adopt Behren's principles of standardization of materials, design, and production that he pioneered in Jugendstil.
Endell's theories and work were important to Expressionists Ernst Ludwig Kirchner, Franz Stuck, Lovis Corinth, and the architects Bruno Taut, Hans Poelzig, Hermann Finsterlin, and Wezel Hablik revered Obrist as a kind of artistic father figure. Nevertheless, Endell and Obrist's works, like those of most Jugendstil artists, subsequently fell into general obscurity.
Some revival of contemporary interest has occurred when the Pinakothek der Moderne in Munich opened an Obrist retrospective Sculpture, Space and Abstraction in 2009, and the Henry Moore Institute retrospective in 2010, Hermann Obrist: Art Nouveau Sculptor.
Do Not Miss
- Art Nouveau was a movement that swept through the decorative arts and architecture in the late nineteenth and early twentieth centuries. Generating enthusiasts throughout Europe, it was aimed at modernizing design and escaping the eclectic historical styles that had previously been popular. It drew inspiration from both organic and geometric forms, evolving elegant designs that united flowing, natural forms with more angular contours.
- The Vienna Secession was a group of Austrian painters, sculptors and architects, who in 1897 resigned from the main Association of Austrian Artists with the mission of bringing modern European art to culturally-insulated Austria. Among the Secession's founding members were Gustav Klimt, Koloman Moser, Josef Hoffmann and Joseph Maria Olbrich.
- The Wiener Werkstätte was an early-twentieth-century production company of artists, founded in Vienna in 1903, by architect Josef Hoffmann. It developed largely in response to the Vienna Secession, inspiring others to found a company that catered to artists working in all variety of media, from jewelry and ceramics to metalworks and furniture making. The Wiener Werkstätte was quite successful, opening branches into Karlsbad, Zurich, Berlin and New York, but eventually had to shut down due to financial constraints.
- Art Deco was an eclectic style that flourished in the 1920s and '30s and influenced art, architecture and design. It blended a love of modernity - expressed through geometric shapes and streamlined forms - with references to the classical past and to exotic locations.
Content compiled and written by Rebecca Seiferle
Edited and revised, with Summary and Accomplishments added by Valerie Hellstein
Content compiled and written by Rebecca Seiferle
Edited and revised, with Summary and Accomplishments added by Valerie Hellstein
First published on 17 Nov 2018. Updated and modified regularly